Outdoorsi outdoor gear Australia is packed with the essentials for hiking and camping. Get prepared to explore the natural landscape in rugged hiking boots and weather-proof tents, or slumber comfortably with sleeping bags that offer superlight insulation. With high-performance outdoor clothing and accessories from top brands, you’ll be ready to tackle any adventure in style.
In the early 1930’s Paddy Pallin’s dissatisfaction with the limited and heavy bushwalking equipment available led him to design and make his own lightweight, functional gear. The backpacking travel boom in the 1960’s created a new market that dwarfed his original specialty bushwalking equipment business, so he expanded into stores nationwide to provide a full range of camping and outdoor equipment.
Cotopaxi is a socially minded outdoor brand that prioritizes giving back. Their efforts range from sustainably sourcing their materials to dedicating 1 percent of their annual revenue to their namesake foundation. The brand is known for their retro styling and quality materials that perform well in casual outdoor adventures and look great around town. Their Fuego down jacket and Teca Calido windbreaker are two of their best selling products.
Sherpa makes survival kits that allow you to enjoy the wilderness longer by ensuring your health, safety, and enjoyment. Their SOL (survive outdoors longer) products are designed to give you the tools you need to navigate and survive in any situation.
A few of the major players in the outdoor clothing industry are implementing organic and inorganic growth strategies to sustain their market positions in the long run. For instance, some are expanding their retail network and investing in e-commerce platforms to promote their products and build brand recognition. Others are acquiring local or domestic vendors to expand their product portfolio and strengthen their market position.